Same venue.
A different story
with lighting.
Practical guides for event lighting company owners on marketing, websites, venues, sales and growth. Turn great work into a fuller calendar.
MarketingHow to Market an Event Lighting Company
The four channels that actually produce bookings for an event lighting company, in the order worth building them. A practical marketing guide.
MarketingEvent Lighting Marketing Strategy
Build an event lighting marketing strategy that connects SEO, content, venues, social, your website and follow up into a pipeline of booked events.
MarketingThe Event Lighting Marketing Funnel
How to build an event lighting marketing funnel that turns discovery, website visits, enquiries, proposals and follow up into more booked events.
Marketing15 Event Lighting Marketing Ideas
Explore 15 practical event lighting marketing ideas to get found, build trust, attract inquiries, and turn more opportunities into bookings.
Lead generationHow to Get More Event Lighting Leads
A complete lead generation system for event lighting companies: getting found on Google, building trust through proof and reviews, venue and planner referrals, content, website conversion, response speed and follow up, plus a 30 day plan to find and fix your weakest link.
Sales and follow upHow to Get More Event Lighting Bookings
Turn more event lighting enquiries into booked work with better response times, discovery, proposals, proof, pricing and follow up.
SEO and GoogleThe Complete Event Lighting SEO Guide
Metro level keywords, the map pack, and how to turn your event photography into content that ranks. A complete SEO guide for event lighting companies.
SEO and GoogleGoogle Maps SEO for Event Lighting Companies
The map pack sits above the organic results and takes most of the clicks. Here is how event lighting companies win it, step by step.
Venue partnershipsHow to Get on Preferred Vendor Lists
One preferred vendor listing can send work every season for years. Here is the outreach approach that actually gets lighting companies added.
WebsiteWhat an Event Lighting Website Needs
The pages, proof and paths that turn a lighting portfolio into a booking machine. What every event lighting website needs, and what to cut.
Sales and follow upWhy Event Lighting Leads Do Not Book
Eight reasons an event lighting quote goes quiet, and exactly what to change about each one so more of your enquiries turn into booked events.
Sales and follow upEvent Lighting Pricing Strategy
Package tiers, anchoring and why a single flat number costs you money. How to price event lighting so buyers compare value instead of only cost.
Wedding lightingHow to Market a Wedding Lighting Company
Couples book the venue first, then choose everyone else. Here is how wedding lighting companies market to that order and win more bookings.
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Eight areas we cover in depth
Each one has a service behind it, so the advice is what we actually do rather than theory.
Event lighting marketing
The full marketing system
Explore service 02Event lighting SEO
Rank where owners get found
Explore service 03Local SEO
Own your metro and service area
Explore service 04Google Business Profile
Win the map pack
Explore service 05Lead generation
Turn searches into enquiries
Explore service 06Website design
A site built to convert
Explore service 07Wedding lighting marketing
The wedding segment
Explore service 08Venue marketing
Preferred vendor pipelines
Explore serviceFree · No strings · 48 hour delivery
Find out what is costing you bookings
Tell us where to look. Within 48 hours you get a personal video walking through your website, your Google profile and your Instagram: what is working, the three things costing you bookings, and the one fix to make first.
- A 5 minute video recorded for your business, not a template report
- Delivered within 48 hours, no call required to receive it
- Yours either way, whether you ever work with us or not
- Your website, as a planner sees it
- Your Google Business Profile
- Your Instagram and reviews
- The three fixes to make first
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Or email hello@litbooked.co